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UGC Creator Masterclass
Intro
Welcome & Course Overview (2:18)
Module 1: Intro to UGC Creation
UGC Creators vs Influencers (2:38)
Types of UGC Content (1:20)
Who Uses UGC & Why It Works (2:30)
Action Step: UGC Creator Checklist & Gear (4:37)
Module 2: Anatomy of High-Performing UGC
Establishing Client Ethos & Tone (2:02)
Defining Your Target Audience (1:37)
UGC Formatting (5:28)
Creating Captivating Hooks (4:36)
Understanding Engaging CTA's (2:14)
Mastering Script Writing (4:27)
The Art Of Creative Story Telling (4:29)
Editing Tools & Best Practices (22:35)
Action Step: UGC Shot Planning Sheet (3:32)
Module 3: Building Your UGC Portfolio
How to Create A Compelling Portfolio (2:44)
Strategic Ways to Build First Partners (4:32)
Action Step: Portfolio Template & Publishing (7:54)
Module 4: Rate Structuring
Knowing What To Charge For (3:20)
Setting Your Rates (3:42)
Bundle Package Blueprint (2:10)
Action Step: Rate Card Template & Structure (1:19)
Module 5: Pitches & Negotiations
Finding Your Points of Contact (2:23)
Crafting a Compelling Pitch (6:10)
Dominating Negotiations (4:19)
Action Step: Pitching Template & Checklist (1:36)
Module 6: Contract Terminology
Why Contracts Are Important (2:30)
Agreement Terms & Clauses (3:27)
Payment Structures (2:42)
Action Step: Agreement Draft (0:33)
Module 7: Creation Work Flow
Creating Content For Deadlines (9:28)
Excelling in Communication (3:33)
Deliverable Drafts & Evaluating Revisions (2:36)
Final Drafts & Invoicing (2:06)
Action Step: Important Docs To Send (1:23)
Module 8: Creating Retainer Clients
Creating Retainer Clients & Long Term Partners (4:20)
Reporting On Progress + KPI Tracking (2:25)
Action Step: Testimonials & Portfolio Edits (1:51)
Conclusion
Summary & Final Takeaways (1:46)
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Agreement Terms & Clauses
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